Founded in April 2006, True Care caters to the extra urban markets (non metro and smaller towns) by providing quality medicines at affordable prices. More than 10,000 towns and villages and more than 2 lac healthcare practitioners are presently being covered by True Care
True Care is a part of the Established Pharmaceuticals Division (EPD) which was established worldwide in 2010 to focus on marketing of branded generics in emerging markets.
True Care took giant strides and within 5 years it crossed Rs 300 Cr in sales launching highly successful products and formulations. It markets products in the areas of anti-infectives, pain management, gastroenterology, gynecology and other primary healthcare drugs. Some of the successful products of True Care include Zimnic, Zimnic-AZ, Megamox, Anafortan, and Fightox. True Care has launched innovative drug combinations for treatment of drug resistant typhoid and malaria.
True Care has more than 2000 highly trained field force; some of them serving the neighborhood they have grew up in. This provides the young people of India a chance to grow in-line with their capabilities and efforts.
True Care identifies unmet patient and physician needs and then collaborates with external organizations that can best develop the desired formulations.
True Care undertakes various citizenship initiatives for the betterment of the society. It organizes patient diagnostic camps every year and also makes information available to healthcare providers on diseases that are commonly seen in local clinics.
True Care has footprints in the remotest corners of the country where many others have not yet ventured into
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